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iRobot Klaara Pro (p7) & Klaara lite (a7)

Background

iRobot cornered the market on robotic vacuum and mop products for the past many years. The goal for the 2022-24 and focus was ‘Growth’. Part of this goal was to move into other product types that also address home care. iRobot was in a position to begin leveraging their brand awareness and success financially in order to stop building every product from scratch.

In 2021, iRobot began looking for other innovators in Home care products and acquired a small company in Switzerland called Aeris which focused on Air Quality for the home and business.

Role: Principal) UX Designer for NBT (New Business Team)

Challenge:

• I was new to iRobot and though they really wanted me to be UX Manager, I was really focused on learning new things, working in design again so I was a little rusty
• iRobot knew nothing about Air quality and never had any product of this type in their fleet prior
• Leadership was NOT confident that iRobot could build a digital experience quickly because it always took much longer than necessary
• All new to me
• There was a decision made prior to me joining that I would be working solely with a skunkworks team (NBT) in an AGILE framework (ish) to move quickly.